Energy trade show commercial advisor
Built From the Other Side of the Table
Evan Carthey helps energy companies make stronger commercial decisions before, during, and after important trade shows.
Why this perspective matters
What Organizers Sell and What Exhibitors Need Are Not Always the Same Thing
For more than 15 years, Evan sold exhibit space, sponsorships, digital media, and event opportunities across upstream energy and industrial markets. That experience showed him where expectations diverge, where money is wasted, and what commercially disciplined exhibitors do differently.
Zebulun Crest turns that organizer-side knowledge into practical systems for target accounts, meetings, booth conversations, sponsorship decisions, lead qualification, ownership, and follow-up.
Relevant market experience
Grounded in the Shows Energy Companies Actually Attend
Upstream & subsea
Experience connected to OTC, SPE events, Subsea Tieback, Deepwater Topsides, and the technical audiences around them.
Industrial & project cargo
Commercial exposure across Breakbulk and related industrial markets where complex sales and long cycles are normal.
Sponsorship economics
Firsthand understanding of how sponsorship inventory is packaged, priced, negotiated, activated, and measured.
The point of view
Badge Scans Are Activity. Qualified Sales Progress Is the Goal.
Zebulun Crest does not promise guaranteed ROI, manufacture booths, or act like a broad marketing agency. The work focuses on the commercial process a lean energy team can own and use.
Direct. Practical. Evidence-aware.
Every recommendation should help the team make a decision, create a better buyer conversation, capture useful context, assign ownership, or measure what happens next.
Start with diagnosis
Find the Weakest Part of Your Event Revenue Process
Use the free Revenue Score for a fast diagnosis, or bring an active event or sponsorship decision to a $750 expert review.